This thirteenth media monitoring report on the 2018 elections highlights trends in the Zimbabwean media’s performance in their coverage of the elections. The study assessed the level to which the media is fair and balanced in representing political players. The report covers issues reported by the media on the nineteenth day of the election period – 18 June 2018.
Reporting trends on the nineteenth day of the electoral period show that the local media has a long way to go in terms of achieving the requisite standards of fair and equitable coverage of political parties and actors. Coverage is still skewed in favour of the more familiar political parties and actors, which is unfair to politicians who have just entered the political frail with the hope of winning over the electorate.
There is an urgent need for the media to come up with innovative techniques to profile and critique all the political actors who are planning to take part in the upcoming elections.
Source: Media Monitors
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